Gamify

GAMIFY

About the brand

Gamify offers gamification experiences to brands as a marketing asset to accompany their existing product.


To promote a scratch card game, they requested an animated video that could promote this feature.

Development

The brand provided a colour palette and a script for a taste of the scratch card gameplay.


Through smooth 2D motion design, The objective is to convey the benefits of custom mini games used for marketing engagement.

The same promotional video was also adapted to portait format, ideal for mobile viewing experience.

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